The Horwath HTL Global Hotel Market Sentiment Survey has been designed to provide the hotel industry with a quick assessment of the future market outlook. The four-question survey focuses on the outlook for occupancy, average room rate and total revenue. Hoteliers have also been asked to make comments on their expectations for the coming year in comparison to 2010, as well as identify key factors of growth/decline, assessing the outlook for key demand segments.

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James Chappell



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